Pricing is the Key to Increasing Profits
That is to say, pricing becomes more of a reflection of their costs, or competitors’ price tags than a function of how to strategically increase a company’s own profitability.
Unfortunately, many business owners simply don’t realize that pricing is, in fact, THE most vital component when it comes to making money.
Price your items poorly, and you’re leaving money on the table. Price your items well, and you’ll beat out your competition without diminishing the perceived quality of your brand.
As a business owner, you have to make many decisions on a daily basis. The decisions range from simple to difficult. It’s important to decide how to price your business offering for profit – even though it seems easy to put a price on it, it can be extremely challenging for business owners to make this critical decision. And maybe that’s why you’re here. I’m here to say “I’ve got you. We’ve got this. Move over confusion and welcome profitability.”
I understand that putting a price on your product or service can bring with it a variety of emotions – overwhelm, uncertainty, fear, guilt, to name a few.
I’m here to say “I’ve got you. We’ve got this. Move over confusion and welcome profitability.”